Day 1: Optimize Title and Description | 30-Days SEO Course

The first thing users see when searching for keywords is the code snippet on the Google search results page. This code snippet includes your page title, URL and meta description.

The title should be short. It will affect your ranking of keywords. Your meta description should accurately describe what your page provides. Although it will not directly affect your search ranking, it will affect your CTR (Click Through Rate) !

Tips For Optimizing The Title :
  • Keep the title short. Google will truncate everything that exceeds 70 characters.
  • Use keywords to rank in the page title.
  • Go back and add the page title to any page that is currently missing!

Optimize Title and Description

Hands-On Tips For Description Optimization:
  • Your description must not exceed 175 characters. Otherwise, Google will cut off the rest!
  • Try to include a call-to-action in your description to encourage users to click on your website page.
  • What added value can users gain by visiting your website? Explain clearly in the description.
  • Use important keywords.

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